Hear from a Public Relations Specialist in the Video Below!
Job Description & Primary Responsibilities:
Public Relations Specialists create and maintain a positive company brand for employees and clientele. They work closely with function managers in the process of company product launches to ensure maximum exposure and protocols are followed. Responsibilities: Public Relations Specialists are responsible for preparing internal and external communications, providing support as a media liaison and write media releases, speeches and promotional materials, creating public relations opportunities and media coaching for senior managers, working with clients, advertising agencies, media and suppliers, working closely with function managers for product launches, reporting on media coverage, promoting positive issues and addressing negative issues, and assisting with the management of incidents that arise.
Recommended High School Courses:
Bachelor's Degree in Ag Business, Public Relations, Marketing, Journalism, Communications, Education, or Business Administration